ED19_VJ

Shifting the focus to customer centric communication

Vincent Joye's starting point was the potential complexity of customer communications with the proliferation of channels, formats, targets, and...

Editorial Days

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ED19_TK

How user centric publishing improves reader loyalty

The Frankfurter Rundschau, based in Frankfurt am Main, publishes daily with two regional issues, one national, an online version and an e-paper....

Editorial Days

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ED19_KEH

Building digital loyalty requires a digital focus

“This might seem a bit obvious,” Karsten Ellehauge Haag permits himself a wry smile before continuing; “but I’m sure a lot of you working in the...

Editorial Days

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ED19_SLP

Subscriptions and success at Helsingin Sanomat

Samuli Leivonniemi is the Head of News Desk at Helsingin Sanomat, the largest daily newspaper and largest Desk-Net editorial calendar customer in...

Editorial Days

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ED19_CM

How the newsroom system can enable loyalty

Content is redundant It's become a truism in newsrooms of all kinds that 'content is king.' Which made it something of a shock to see the phrase '...

Editorial Days

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Swisscom_Header

Swisscom

First of all, it is important to know that we are not a media company.” So begins Roger Baur, who is editor-in-chief at Swisscom’s Newsroom. Being...

Case Studies

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